Largest model of a human lung in India set Limca Book of Records by HCG

Largest model of a human lung in India set Limca Book of Records by HCG

HealthCare Global Enterprises Ltd (HCG), the specialist in cancer care, formed the largest model of human lung in India to create awareness on the ill effects of smoking on World No Tobacco Day. This feat is recognized by Limca Book of Records and will be featured in 2013 edition.

The measurement of the thermocol based lung was 8.5 feet in height and 10 feet in width.  The structure of the lung showed a healthy lung on one side and smoker’s lung on the other side. Lung cancer is the leading cancer in men with incidence of 10.7 per 100,000 men/ (PBCR) in Bengaluru. The event was supported by UB City, City Properties Maintenance Company, and People Health.

                                                Largest model of a human lung picture

Dinesh Madhavan, director, HCG, said, “According to WHO reports, in India, 11 per 100, 000 males and 3 per 100,000 females are diagnosed with lung cancer. Lung cancer is among the five main types of cancer leading to overall cancer mortality contributing about 1.3 million deaths/ year globally.”

“There has been a drastic increase  in cancers of the lung, head & neck, due to increased consumption of tobacco, by creating the largest structure of a healthy and a tobacco abused lung,  we are trying to educate the public on harmful effects of tobacco. We are joined in this educative drive by corporate houses and other medical establishments through a series of communication on what is better than smoking.”

Dr. Ashok Shenoy, consultant, head & neck surgeon, HCG, said  “Anti tobacco act should be enforced strongly. Awareness should be created among the impressionable age 13, where 60 per cent of them would have tried tobacco products at least once. Increasing rise of tobacco products has increased the incidences of various types of cancers. It’s time to get our act together and encourage the ban of tobacco products in the state by awareness, education and legislation.”

HCG, headquartered in Bengaluru with over 25 cancer centres is South Asia’s largest cancer care network. HCG has defined the future of cancer care in India by designing, building and managing cancer care centres to offer  cancer care treatment, imaging and laboratory services, clinical trials and research services.

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HCG forms set Limca Book of Record - Largest human awareness ribbon for breast cancer

HCG forms set Limca Book of Record - Largest human awareness ribbon for breast cancer.

Bangaloreans from all walks of life came together to create awareness about breast cancer here on Sunday. The event was organised by HealthCare Global Enterprises Ltd. (HCG) to commemorate the Breast Cancer Awareness Month, which is observed in October every year.

As many as 6,583 people formed the largest pink ribbon, symbolising breast cancer awareness, at the Sullivan Police Grounds here. Donning pink t-shirts, holding pink umbrellas and wearing pink head-gears, the participants that included cancer survivors, cancer patients, care givers, nurses, corporate workers and students, stood for 10 minutes in the shape of a ribbon.

Said to be the largest human awareness ribbon, the attempt will be sent to the Guinness Book of World Records for adjudication. The current record for the largest human awareness ribbon is held by Saudi Arabia. Organisers claimed that the record will be featured in the 2013 edition of Limca Book of Records.

B.S. Ajaikumar, chairman of HCG, said that the event was organised to spread awareness about breast cancer.

“The fear of cancer is worse than the disease itself. In India, there is lack of awareness on health and people do not undergo regular preventive health check-up. Preventive check-up is important for early diagnosis of cancer. We have issued 6,000 mammography coupons free to the participants, which will be the first step in eradicating the social stigma associated with the word ‘cancer',” he said.

Gopinath K.S., surgical oncologist, who participated in the event, said that such initiatives were important. “Most patients come for consultation only after the disease has reached an advanced stage. There is no better way to educate people that cancer is curable in its early stages. The phobia of cancer is worse than the disease itself,” he said.

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